Frequently Asked Questions

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What web design process should I expect from your agency?

Client Discovery

Our process always starts with phone call or online meeting, to get to know you, and your business. In this discovery chat, we ask a lot of specific questions about your business, your business market, and your direct competitors. After our most important questions have been answered, we can begin our research.

Research

We map out the strongest points of value your business has to offer, and how to best communicate those points to your ideal customers. At the same time, we do keyword research on your market, to find out the most relevant phrases and questions customers in your market currently searching for. Combining our keyword research, and your business strongest points of value, we create a website framework that outlines exactly what content we’re going to present to your visitors.

Digital Strategy & Concepts

For our clients (and us) this is the fun part! We create a web design concept that’s based on what we know about your business, your market, and your direct competitors. At this highly creative stage we take multiple approaches on how to present every visual aspect of your website and site content. In the end, we only hold onto and refine the visual concepts that resonate the deepest. Once we have a design direction we love, we present this website concept to you for review.

As we review together, any web design corrections, or critical feedback you provide are addressed in an update to the visual concept, and it’s sent back to you again for review. We’ll stay in this iterative concept phase until you love the what you see, and approve the concept for live construction.

UI/UX Design

Using the approved website concept as our blue print, we bring your custom website to life. Once the design is online as a staging website, we can add the interactive animations, videos, image galleries, and more. Most important, we design how your website will look and feel on tablets and mobile devices. After we’ve hit every detail, addresses every correction from your feedback, and your new website feels amazing – we go live with your new high-performance Falcon website!

Digital Management

Website management is key to us, and it separates us from our competitors. Once your site is live, we continue to run site plugin updates, optimize website page speed, and track visitor behavior, all to ensure the best site experience possible for your visitors. And when you need a website update, at Falcon you simply send us an email or phone call, and we’ll get it done – fast. Along with comprehensive update services, we monitor your website with an active layer of cyber security, preventing unauthorized admin login, and malicious activity. Along with cyber security, we create a full digital backup of your current website, every day – that allows us to quickly restore a stable version of your website at any time. We take your website uptime and performance seriously. And also we believe it’s critical that we offer you the ability to make unlimited website updates as needed, by trusted professionals that understand your website needs.

If you have questions about our process, reach out to us, and we’d love to chat!

How is Falcon different than SquareSpace, Shopify, or Wix?

Instant website platforms like Shopify, Wix, etc. are great… If you have the time and skills to create, design, arrange, and manage your own website pages.

At Falcon, we completely build and manage your website. Our battle tested process of understanding your market, unique business value, and competitors; will deliver a high-quality website that stands out, and your customers will love.

Will Falcon Design build a new website for any business?

Yes, but your business must be at lease 2 years old. Why? Falcon Design does not charge upfront costs, and we build complete business websites that launch within weeks. Because we invest substantial upfront time and resources into each business partner, we like to ensure we’re working with healthy businesses that simply want an amazing website presence.

How long does the web design process take?

Our average completed website turnaround time is 2 weeks. Depending on our workload and the size/scope of your website needs, turn around time can be up-to 4 weeks.

Do I need to sign any web design contracts with Falcon to build a new site?

No. At the minimum, we do require an online or phone chat to get to know you and your business. You must also have been in business for at least 2 years. Its important to us that business owners have the freedom to do what is best for their business at all times, therefore we never “lock in” our clients.

If Falcon Design is offering web design and management as a monthly service, who owns the website?

The business owner will always own the website domain name, in fact, never let another outside web company control the domain name. As for the website itself, Falcon Design owns the content. Why? We create custom web solutions that often involve paid software licenses, that are also hosted on our dedicated WordPress servers, we work within and control the entire environment of our websites. This allows us to offer daily site backups, cyber threat protection, quick content tweaks and maintain plugin updates. This complex setup is not transferrable to business owners, and is best managed by IT professionals.

Is Falcon Design located in Boise ID?

We are a web design agency that started in Boise Idaho, with an office location in Boise’s Barbervalley, and remote office in Garden Valley ID.

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